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Food & Beverage
Hershey's chocolate
The Hershey Company
Shitification LevelMultiple products quietly reformulated — real chocolate replaced with cheaper vegetable-oil-based coatings. Texture has been widely described as waxy or rubbery.
Food & Beverage
Mounds
The Hershey Company
Shitification LevelNo longer made with real chocolate — substituted with vegetable-oil 'chocolatey' coating that no longer qualifies for the chocolate label.
Food & Beverage
Reese's Peanut Butter Cups
The Hershey Company
Shitification LevelIngredient swaps confirmed — chocolate composition changed to use cheaper substitutes. Reese's own grandson publicly called out the changes.
Food & Beverage
Smucker's jam
The J.M. Smucker Company
Shitification LevelJars shrunk from 32 oz to 30 oz at the same price. Label changed from 'Real Fruit' to vaguer 'Whole Fruit' wording.
Food & Beverage
SpaghettiOs
Campbell Soup Company
Shitification LevelReformulated. Texture and taste changes have been noticed by long-time consumers — including parents of autistic children who relied on the previous consistency.
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