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Every approved entry, alphabetical. Filter by category or just scroll.

  • Retail

    Amazon (marketplace)

    Amazon

    Shitification Level

    Search results dominated by sponsored placements and knockoff sellers. Counterfeit goods and AI-generated junk listings increasingly common. Trust in the marketplace eroding.

  • Hardware

    Amazon Kindle (older models)

    Amazon

    Shitification Level

    Amazon is ending support for older Kindle hardware. When devices stop syncing, owners lose access to the library of books they paid for.

  • Household

    Band-Aid bandages

    Kenvue

    Shitification Level

    Adhesive deteriorates within hours. Bandages slip off, lose color, and fall apart in the package.

  • Household

    Bic lighters

    BIC

    Shitification Level

    Build quality has dropped — fewer ignitions per lighter, lower-quality flint, premature failures common.

  • Software

    ChatGPT

    OpenAI

    Shitification Level

    Free tier silently routes to a 'less powerful' model when limits are hit. Users report the fallback model is noticeably better than the new default — quality regressing in the name of cost-cutting.

  • Software

    Discord

    Discord, Inc.

    Shitification Level

    Public-company prep underway. Hired a former Activision Blizzard executive as CEO — a strong signal that aggressive monetization is coming ahead of an IPO.

  • Auto

    Dodge Charger

    Stellantis

    Shitification Level

    In-dash display shows pop-up advertisements when the vehicle is stopped at red lights — ads injected directly into the driving experience.

  • Software

    Duolingo

    Duolingo

    Shitification Level

    CEO replaced human-curated content with AI generation. Gamification turned aggressive and manipulative. Free tier saturated with ads.

  • Retail

    eBay

    eBay Inc.

    Shitification Level

    Buyer protections eroded, seller fees up, search heavily favors promoted listings over established sellers and reputation.

  • Software

    Gmail

    Google

    Shitification Level

    Promo and Social tabs increasingly polluted with content that should be filtered. AI summaries replacing useful message previews. Storage-upsell pressure mounting.

  • Software

    Google Search

    Google

    Shitification Level

    First page increasingly dominated by ads and SEO-optimized content farms; useful results often appear below the fold.

  • Food & Beverage

    Hershey's chocolate

    The Hershey Company

    Shitification Level

    Multiple products quietly reformulated — real chocolate replaced with cheaper vegetable-oil-based coatings. Texture has been widely described as waxy or rubbery.

  • Auto

    Honda

    Honda

    Shitification Level

    Subscription paywalls introduced for remote-start and other features that were previously one-time hardware purchases. The car you own is increasingly the car you rent.

  • Hardware

    LG Smart TVs

    LG Electronics

    Shitification Level

    Plays advertisements with audio in screensavers. Recent firmware updates have caused TVs to power themselves on randomly to display ads — your TV is now an ad server you paid for.

  • Restaurants

    McDonald's

    McDonald's Corporation

    Shitification Level

    Ending self-serve soda machines nationwide — fewer refills, more kiosk friction, less customer freedom under the banner of operational efficiency.

  • Software

    Microsoft Bing

    Microsoft

    Shitification Level

    Requires installing a 220 MB desktop application just to change the homepage background image — a setting that used to be a single click in the web UI.

  • Food & Beverage

    Mounds

    The Hershey Company

    Shitification Level

    No longer made with real chocolate — substituted with vegetable-oil 'chocolatey' coating that no longer qualifies for the chocolate label.

  • Streaming

    Netflix

    Netflix, Inc.

    Shitification Level

    Repeated price hikes, password-sharing crackdown, and an ad-supported tier that quietly became the default for new sign-ups.

  • Household

    Pyrex

    Instant Brands

    Shitification Level

    Manufacturing moved offshore. New pieces are noticeably thinner and prone to thermal shock and shattering. Old US-made Pyrex remained durable for decades by comparison.

  • Software

    Reddit

    Reddit, Inc.

    Shitification Level

    Ads styled to look like organic user comments. Killed the third-party app ecosystem in 2023. Hostile to long-time moderators ahead of its IPO.

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